1. Abse, N. (2013). Big Data and Microtargeted Political Advertising in Election 2012: The Challenge Ahead. Innovation in Web Marketing and Advertising, IAB.
2. Ackroyd, S., & Fleetwood, S. (2000). Realist Perspectives on Management and Organisations. London: Routledge.
3. Adoni, H., Caspi, D., & Cohen, A. (2006). Media, Minorities, and Hybrid Identities. Cresskill, NJ: Hampton Press.
4. Anderson, J., & Baym, G. (2004). Philosophies and Philosophic Issues in Communication, 1995–2004. Journal of Communication, 54(4), 589–615.
https://doi.org/10.1111/j.1460-2466.2004.tb02647.x
5. Arora, P. (2016). The Bottom of the Pyramid: Big Data and the Global South. International Journal of Communication, 10, 1681–1699.