Publisher
Springer International Publishing
Reference40 articles.
1. Campbell, A., Converse, P. E., Miller, W. E., & Stokes, D. E. (1960). The American voter. Wiley.
2. Clark, H. F. (1987). Consumer and corporate values: Yet another view on global marketing. International Journal of Advertising, 6, 29–42.
3. Clarke, H. D., Goodwin, M., & Whiteley, P. (2017). Brexit: Why Britain voted to leave the European Union. Cambridge University Press.
4. de Chernatony, L., & Dall’Olmo Riley, F. (1998). Defining a “Brand”. Beyond the literature with experts interpretations. Journal of Marketing Management, 14, 417–443.
5. DRG. (2020). Results from Panelbase Poll 15th June 2020–19 June 2020. https://www.drg.global/our-work/political-polls/panelbase-poll-19th-june-2020/