Developing Quality-of-Life Pedagogy in Marketing Courses: A Structured Approach

Author:

Rahtz Don R.,Sirgy M. Joseph,Grzeskowiak Stephan,Lee Dong-Jin

Publisher

Springer International Publishing

Reference82 articles.

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3. Barber, N. (2012). Consumers’ intention to purchase environmentally friendly wines: A segmentation approach. International Journal of Hospitality & Tourism Administration, 13(1), 26–47.

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