Business Models as Managerial Mental Models
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Publisher
Springer International Publishing
Link
https://link.springer.com/content/pdf/10.1007/978-3-031-51598-9_2
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5. Bez, S. M., & Chesbrough, H. (2020). Barriers in searching for alternative business models: An essay on the fear of looking foolish. In K. J. Sund, R. J. Galavan, & M. Bogers (Eds.), Business models and cognition (New Horizons in Managerial and Organizational Cognition, Vol. 4, pp. 187–202), Emerald Publishing Limited.
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