Philosophy and process

Author:

Chaston Ian

Publisher

Macmillan Education UK

Reference49 articles.

1. Anderson, J.C. and Narus, J.A. (1991) Partnering as a focused market strategy, California Management Review, 33: 95–113.

2. Bamburger, I. (1980) Development and Growth of Firms, unpublished paper, University of Rennes.

3. Bennett, R. (1996) Relationship formation and governance in consumer markets, Journal of Marketing Management, 12(12): 170–5.

4. Birley, S. (1982) Corporate strategy and the small firm, Journal of General Management, 8(2): 82–6.

5. Brock, W.A. and Evans, D.A. (1989) Small business economics, Small Business Economics, 1(1): 7–21.

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