Konsumentenboykott: State-of-the-Art und Forschungsdirektiven

Author:

Lindenmeier Jörg,Tscheulin Dieter K.

Publisher

Springer Science and Business Media LLC

Subject

Economics and Econometrics,Business and International Management

Reference80 articles.

1. Baron, D. P. (2003): Private Politics, in: Journal of Economics and Management Strategy, Vol. 12, Nr. 1, S. 31–66.

2. Belch, G. E./ Belch, M. A. (1987): The Application of an Expectancy Value Operationalization of Function Theory to Examine Attitudes of Boycotters and Nonboycotters of a Consumer Product, in: Advances in Consumer Research, Vol. 14, Nr. 1, S. 232–236.

3. Bradford, J. L./ Garrett, D. E. (1995): The Effectiveness of Corporate Communicative Responses to Accusations of Unethical Behavior, in: Journal of Business Ethics, Vol. 14, Nr. 11, S. 875–892.

4. Carvalho, S. W. (2003): Assessing the Role of Nationalistic Feelings in Consumers’ Willingness to Take Action Against Foreign Products: An Exploratory Study in Brazil, in: Latin American Business Review, Vol. 4, Nr. 2, S. 21–35.

5. Childers, T. L./ Rao, A. R. (1992): The Influence of Familial and Peer-based Reference Groups on Consumer Decisions, in: Journal of Consumer Research, Vol. 19, Nr. 2, S. 198–211.

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