Affiliation:
1. PhD, Scholar, B K School of Business Management Gujarat University, Ahmedabad.
2. Assistant Professor, KS School of Business Management Gujarat University, Ahmedabad.
Abstract
The catastrophe brought by COVID – 19 a global pandemic is a ruthlessly evident fact, which is not only confined to one sphere of earth but seems omnipresent. Small, medium enterprise in India are facing the wrath of the situation and blatantly insensitive are employers, employees and the daily wage earners to the situation. The manufacturing sector of SMEs is at the knell bell of submergence, Human Relation practices are soft solution to the sinking boat of SMEs and will help in rebounding of human relation trust at workplace. SMEs being the most important part of economy, their bouncing back can help the dwelling national operations. Innovative HR practices will boost employee’s morale and will wipe the tears of labourers. This paper therefore will help in bottoming the situation of recurrent losses witnessed by SMEs and HR practices will help in promoting, encourage thinking of kick start of the exit strategies. SMEs that are in the war of survival and will definitely prove the scourge of covid-19 a boon for Indian economy.
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