Affiliation:
1. Korea University - Seoul Campus, South Korea
Abstract
This study aims to analyze news coverage on artificial intelligence (AI) issues and highlight the characteristics and differences in reporting based on media partisanship. By examining AI-related news in the South Korean media, this study reveals how conservative and progressive outlets frame the issue differently. The analysis found that conservative media coverage predominantly focuses on positive aspects, emphasizing development value frames such as the benefits and societal progress brought by AI. In contrast, progressive media often highlight crisis value frames, focusing on issues like side effects, ethical concerns, and legislation surrounding AI. These partisan differences reflect fundamental societal priorities and influence public discourse and policy agendas. Understanding media framing is crucial for fostering informed public dialogue on the societal significance of AI and promoting evidence-based decision-making. By recognizing partisan biases and critically evaluating media coverage, citizens can engage in constructive discourse beyond ideological divides. This study underscores the role of the media in promoting interdisciplinary discussions about the future trajectory of AI and in preparing society for its impacts. Ultimately, evidence-based public discourse is essential for shaping responsible AI policies and mitigating potential risks in the digital age.