Why Using Feminine Job Titles in German Is Profitable for Women: Ascribed Linguistic Competence Enhance Prospects of Being Hired

Author:

Formanowicz Magdalena12ORCID,Hodel Lea2,Sczesny Sabine2

Affiliation:

1. Center for Research on Social Relations, SWPS University, Warsaw, Poland

2. Department of Psychology, University of Bern, Bern, Switzerland

Abstract

In German, symmetrical treatment of women and men through gender-fair language is well established and the use of feminine forms is evaluated positively. In the present study ( N = 331), we examined the mechanisms behind this positive evaluation. Female job applicants were evaluated as more linguistically competent and as more competent in general, which translated into more favorable hiring decisions when using a feminine (vs. a masculine) job title. These results illuminate positive effects of successful language reform for women.

Funder

Polish National Science Center

Publisher

SAGE Publications

Subject

Linguistics and Language,Sociology and Political Science,Anthropology,Language and Linguistics,Education,Social Psychology

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5. Bundesamt für Statistik (2010b). Studierende und Abschlüsse der Hochschulen (SHIS-studex) [Students and degrees of higher education institutions]. https://www.bfs.admin.ch/bfs/de/home/statistiken/bildung-wissenschaft/bildungsabschluesse/tertiaerstufe-hochschulen.html

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