Hybrid Approaches for Customer Segmentation and Product Recommendation

Author:

Septiana Putra Muhammad Fauzi1,Aswie Annastasia1,Stephanie 1,Edbert Ivan Sebastian1,Suhartono Derwin1

Affiliation:

1. Bina Nusantara University,School of Computer Science,Computer Science Department,Jakarta,Indonesia

Publisher

IEEE

Reference41 articles.

1. Research Trends of Online Marketing in Social Media Research

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4. Why Influencer Marketing is on the Rise, and How to Maximize Your Campaigns;Hutchinson,2018

5. Influencer Marketing Market Size Worldwide From 2016 to 2022”. [Infographic];Dencheva,2022

Cited by 1 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献

1. Parameter Reduction Optimisation for Analysis of E-Commerce Consumer Purchase Patterns;2024 IEEE International Conference on Industry 4.0, Artificial Intelligence, and Communications Technology (IAICT);2024-07-04

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