Analyzing Social Media Marketing Initiatives of Educational Institution Towards the Adoption of Customer-Focused Marketing-Reference-Cited by-同舟云学术

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Analyzing Social Media Marketing Initiatives of Educational Institution Towards the Adoption of Customer-Focused Marketing

Published:2024-06-19 Issue: Volume:4 Page:1-5
ISSN:
Container-title:2024 5th Technology Innovation Management and Engineering Science International Conference (TIMES-iCON)
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Author:

Basbas Jori Lace R.¹

Affiliation:

1. Polytechnic University of the Philippines Sto. Tomas Campus,Sto. Tomas City,Batangas,Philippines

Publisher

IEEE

Link

http://xplorestaging.ieee.org/ielx8/10630710/10630711/10630730.pdf?arnumber=10630730

Reference23 articles.

1. Marketing universities and targeting international students: a comparative analysis of social media data trails

2. Social Media Marketing (SMM): Measuring Its Effects to Resorts in Batangas Province, Philippines

3. Introduction: Why Qualitative Research?

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