Author:
Kurniawati R. Nia Kania,Putri Liza Diniarizky,Prayogi Ichsan Adil,Sjuchro Dian Wardiana,Santos III Ramon K.
Abstract
This research discusses how an indigenous community assimilates two divergent cultures in the wake of Globalisation, specifically focusing on the influence of technology. The subject of this study is the Baduis people of Banten. Drawing upon McLuhan's media ecology theory, this qualitative research adopts a case study approach. The research centres on the Badui people, focusing on the Baduy Seba activities that transpired in April 2023. The primary aim is to examine how this Indigenous society, which initially resisted technology, eventually engages in the process of cultural acculturation. The findings of this study reveal that the Banten Baduis people demonstrate a reserved demeanour in the face of Globalisation's influence, choosing to embrace change cautiously while still preserving their core values. This cautious and adaptive attitude of the Baduis people towards the swift influence of technology reflects their biculturalism, where they successfully blend their traditional customs with aspects of the modern world.
Subject
Education,Cultural Studies
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