City branding through cinema: the case of postcolonial Hong Kong
Author:
Publisher
Springer Science and Business Media LLC
Subject
Marketing,Strategy and Management
Link
http://link.springer.com/content/pdf/10.1057/s41262-018-0119-z.pdf
Reference72 articles.
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5. Blain, C., S.E. Levy, and J.B. Ritchie. 2005. Destination branding: Insights and practices from destination management organizations. Journal of Travel Research 43(4): 328–338.
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