The effect of the application of balanced performance measurement dimensions in strategic decisions in government universities

Author:

Shaheen Loona Mohammad Azmi1ORCID

Affiliation:

1. Al-Balqa Applied University, Jordan

Abstract

A balanced scorecard (BSC) with strategic decisions plays a vital role in achieving the effectiveness of business organizations. However, this paper aims to determine the impact of implementing the dimensions of the BSC on strategic decision-making in Jordanian universities. The study population included all Jordanian universities, while the sample consisted of 218 respondents from all managers working at administrative levels. The research concluded that there is a statistically significant effect on the dimensions of the BSC with its four axes (the financial axis, the beneficiaries’ axis (students, the local community), the growth and learning axis, and the internal operations axis) in making strategic decisions in Jordanian universities, where Al-Jubouri (2018), Tomizh et al. (2022) and Mazzuto et al. (2022) supported this finding. It is recommended to apply the BSC axes correctly and accurately during application in a way that clearly and comprehensively improves the strategic decision-making process.

Publisher

Virtus Interpress

Subject

Organizational Behavior and Human Resource Management,Management Science and Operations Research,Finance

Reference48 articles.

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2. Al-Hujailan, A. M. (2013). The impact of using modern methods in managerial accounting on the economic decision-making process in cement industries companies listed on the Kuwaiti stock market. College of Business, Amman Arab University.

3. Al-Jubouri, A. (2018). The role of human capital in the relationship between modern management accounting techniques and competitive advantage in Iraqi public shareholding industrial companies [Master’s thesis, College of Business, Al al-Bayt University].

4. Al-Khadash, H., & Feridun, M. (2006). Impact of strategic initiatives in management accounting on corporate financial performance: Evidence from Amman Stock Exchange. Managing Global Transitions, 4(4), 299–312. https://www.fm-kp.si/zalozba/ISSN/1581-6311/4_299-312.pdf

5. Al-Khazaleh, S. J. (2016). The impact of management accounting practices on financial and non-financial performance in the light of knowledge management: An applied study on Jordanian public shareholding industrial companies [Master’s thesis, Al al-Bayt University].

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