Good Soldiers on the Web: Understanding the Drivers of Participation in Online Communities of Consumption
Author:
Affiliation:
1. a Institute of Service Science, National Tsing Hua University, Taiwan
2. b Department of Information Management, National Central University, Taiwan
3. c National Taiwan University
Publisher
Informa UK Limited
Subject
Economics and Econometrics,Business and International Management
Link
https://www.tandfonline.com/doi/pdf/10.2753/JEC1086-4415150403
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3. Assessing construct validity in organizational research;R. Bagozzi;Administrative Science Quarterly,1991
4. The economic leverage of the virtual community;S. Balasubramanian;International Journal of Electronic Commerce,2001
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