1. AKERLOF, G. Markets for Lemons: Quality, Uncertainty and the Market Mechanism. Quarterly Journal of Economics. Oxford: Oxford University Press, 1980, Vol. 84, no. 3, pp. 488-500. ISSN 0033-5533. DOI: https://doi.org/10.2307/1879431
2. ARSLAN, B. Crying 'Big' Bad Wolf? An Economic Analysis of Big Data as a Competition Concern. College of Europe dissertation [online]. 2016 [cit. 23. 4. 2023]. Available at: https://coleurope.on.worldcat.org/search/detail/953024892?queryString=% 22big%20bad% 20 wolf%22.
3. BAILEY, D. Competition Policy in the Digital Era. Concurrences [online]. 2018, no. 01 [cit. 2. 4. 2023]. Available at: https://www.concurrences.com/en/review/issues/no-1-2018/editorial/editorial-85712.
4. BAIN, J. S. Barriers to New Competition, their Character and Consequences in Manufacturing Industries. Cambridge: Harvard University Press, 1957. ISBN 978-0674062009. DOI: https://doi.org/10.4159/harvard.9780674188037
5. BASEN, S. Competition, Privacy, and Big Data. Catholic University Journal of Law and Technology. Washington DC: Catholic University of America, Columbus School of Law, 2020, Vol. 28, no. 2, pp. 63-88.