Hungarian Religious Creatives—Comparative Analysis

Abstract

The research on the relationship between religion and the media has expanded in the past decades with many new directions, one of which is the examination of the creators of religious media content—more precisely, the exploration of their different role perceptions, commitment, motivations, and goals. Religious content creators are those media producers whose content appears on various media surfaces (printed press, radio, television, film, digital media), regardless of whether they perform their activities as employees of a media company or voluntarily. This study presents the research we conducted among Hungarian religious content creators between 2019 and 2020. The purpose of the study is to develop a well-founded role typology based on the defining features and modes of operation of different role types.