The Mediating Roles of Economic, Socio-Cultural, and Environmental Factors to Predict Tourism Market Development by Means of Regenerative Travel: An Infrastructural Perspective of China–Pakistan Economic Corridor (CPEC)

Abstract

Even though the significance of the China–Pakistan economic corridor (CPEC) is frequently discussed on various international forums, its economic, socio-cultural, and environmental impacts in a geographically constrained area have not yet been studied precisely. Consequently, the goal of this study is to look into how CPEC Infrastructural Development (CPECID) would regenerate the tourism market in Gilgit Baltistan (GB), a Pakistani administrative territory. The basic data gathered via a convenience sample strategy is subjected to a quantitative analysis approach. In total, 336 inhabitants of GB participated in a closed-ended online survey that was used to gather data. The results showed that CPECID has a favorable influence on regenerative tourist growth and development in the area and that this link is partially mediated by economic, socio-cultural, and environmental impacts. The study’s conclusions have important implications for authorities creating regenerative tourist promotion plans, in addition to adding to the body of knowledge on tourism.