Exploring the Factors Influencing Business Model Innovation Using Grounded Theory: The Case of a Chinese High-End Equipment Manufacturer

Abstract

Business model innovation is vitally important for firms to gain competitive advantages and improve their performance. While it has attracted much attention recently, considerable work is still needed to properly understand business model innovation. This study aims to examine the factors influencing business model innovation through a case study of Shaanxi Blower, a high-end equipment manufacturer in China. Using grounded theory in terms of open coding, axial coding and selective coding, this case study found seven main factors that influenced business model innovation, namely, market pressure, government policy, entrepreneurship, culture and strategy, technology, human resources, and organizational capabilities. Market pressure, government policy and information technology are external factors, whereas, entrepreneurship and technological innovation are internal factors. Culture and strategy, human resources, and organizational capabilities are the guarantee factors. This study’s findings add to the growing literature by developing a more holistic understanding of the factors that influence business model innovation in the Chinese context, which indicates a possibility for Chinese high-end equipment manufacturers to improve their competitiveness and performance through better management of their business model innovation.