Correlation Studies between Land Cover Change and Baidu Index: A Case Study of Hubei Province

Abstract

Current land cover research focuses primarily on spatial changes in land cover and the driving forces behind these changes. Among such forces is the influence of policy, which has proven difficult to measure, and no quantitative research has been conducted. On the basis of previous studies, we took Hubei Province as the research area, using remote sensing (RS) images to extract land cover change data using a single land use dynamic degree and a comprehensive land use dynamic degree to study land cover changes from 2000 to 2015. Then, after introducing the Baidu Index (BDI), we explored its relationship with land cover change and built a tool to quantitatively measure the impact of changes in land cover. The research shows that the key search terms in the BDI are ‘cultivated land occupation tax’ and ‘construction land planning permit’, which are closely related to changes in cultivated land and construction land, respectively. Cultivated land and construction land in all regions of Hubei Province are affected by policy measures with the effects of policy decreasing the greater the distance from Wuhan, while Wuhan is the least affected region.