Understanding the Effects of Alignments between the Depth and Breadth of Cloud Computing Assimilation on Firm Performance: The Role of Organizational Agility

Author:

Khayer Abul1ORCID,Islam Mohammad Tariqul2ORCID,Bao Yukun3ORCID

Affiliation:

1. Department of International Business, University of Dhaka, Dhaka 1000, Bangladesh

2. Department of Management Information Systems, University of Dhaka, Dhaka 1000, Bangladesh

3. Centre for Modern Information Management, School of Management, Huazhong University of Science and Technology, Wuhan 430074, China

Abstract

The main objective of this research is to generate insights about the effect of the depth and breadth of cloud computing assimilation on firm performance. The authors construct a research model based on several strands of theories to achieve the objective. This study considers two implementation alignment strategies: balanced fit and complementary fit, reflecting strategic choices made by organizations about the importance of the depth and breadth of cloud technology implementation. The model has been tested using a survey of Chinese businesses. The empirical study results show that cloud computing assimilation’s depth and breadth, directly and indirectly, have a substantial positive effect, through organizational agility, on company performance. The depth and breadth of cloud deployment and organizational agility are also positively related. Furthermore, the complementary fit strategy has a major impact, whereas the balanced fit strategy has an insignificant effect on company performance.

Funder

University of Dhaka

Publisher

MDPI AG

Subject

Management, Monitoring, Policy and Law,Renewable Energy, Sustainability and the Environment,Geography, Planning and Development,Building and Construction

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