Affiliation:
1. Business School, East China University of Political Science and Law, Shanghai 201620, China
2. Business School, University of Shanghai for Science and Technology, Shanghai 200093, China
Abstract
Cross-border e-commerce is a pivotal component of the digital economy, serving as a crucial gauge for regional competitiveness in digital transformation and international trade. This study employs the Groundings-Enterprises-Markets (GEM) model, factor analysis, and the entropy weight method to evaluate the regional competitiveness of cross-border e-commerce in China. Analyzing data from 2018 to 2021 across 31 provinces, municipalities, and autonomous regions, the research assesses competitiveness through basic, enterprise, and market factors. Findings reveal annual improvement in China’s overall cross-border e-commerce competitiveness, yet notable regional disparities persist, with the east outpacing the west. Guangdong Province emerges as a key player and leader when the regions are classified into three tiers. Key factors influencing competitiveness include the digital economy development index, the number of cross-border e-commerce pilot zones, R&D expenditures, cross-border enterprise competitiveness, and core enterprise scale. The study concludes with policy recommendations, emphasizing digital reform, logistics efficiency enhancement, and the promotion of digital technologies.
Funder
Project of Shanghai Philosophy and Social Science Planning
First-Class Undergraduate Construction Leading Plan of East China University of Political Science and Law
Shanghai Municipal Education Commission E-Commerce Innovation and Entrepreneurship Management
The China Law Society Program
General Project of Shanghai Philosophy and Social Science Planning
Shangli Chenxi Social Science Special Project of the University of Shanghai for Science and Technology
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