Creating a System of IOE-PDPTA to Bridge Tourists and Poster Designers: An Application of IOE in Personalized Poster Design

Abstract

Current applications of the Internet of Everything (IOE) tend to ignore the components of people, processes, and data. In the current study, we propose applying the IOE to design, the core of which comprises people, processes, and data. Evidence of the positive effects of the IOE on design indirectly confirms the value of these three components. The selected case study was poster designs advertising personalized travel. We reported the process of how the system was created, followed by an actual simulation with the personalized poster design for the tourism promotion for the city of Tainan, Taiwan. This study created an IOE framework and applied relevant algorithms to collect data to target design issues. Data were collected, converted, and cleaned through multiple physical objects, internet resources, and output keywords, which were then provided to three designers with various backgrounds and styles. Posters were designed based on the keywords identified. As the targeted audience, 124 respondents were recruited to participate in a survey on the finished posters. Analysis of this feedback demonstrated the validity of the proposed framework.