Spatial Distribution Pattern and Influencing Factors of Homestays in Chongqing, China

Abstract

As an emerging business form of tourism development, homestays also play an important role in China’s rural revitalization and tourism transformation and upgrading, and has attracted increasing social attention. At present, Chongqing is the city with the largest number of homestays in China. Taking Chongqing as a case-study area, based on the homestay data of the Baidu map, this paper comprehensively uses the methods of spatial analysis, multiple regression and geographical weighted regression to thoroughly analyze the regional characteristics and influencing factors of homestay distribution in Chongqing. The results show that: (1) the nearest-neighbor index R of homestay distributions in Chongqing and all regions is one, which shows an obvious agglomeration type. (2) In addition to being highly concentrated in the central urban area, three secondary high-density areas are also formed in the surrounding areas of the central urban area, and there is a trend of concentration and contiguity. The spatial distribution densities of the two urban agglomerations in Southeast and Northeast Chongqing are very low, and the overall distributions are extremely uneven. (3) The factors, such as tourism resource endowment, economic development, service industry development, traffic location, consumption demand and social development conditions, have significant impacts on the distribution pattern of homestays, and the impacts of each factor on the layout of homestays has obvious spatial heterogeneity. Analyzing and revealing the temporal and spatial characteristics and dynamic mechanism of homestays has an important theoretical value and practical significance for better serving the new urbanization plan and implementing the strategy of urban–rural integration and rural revitalization.