Impact of the European Green Deal on Business Operations—Preliminary Benchmarking

Abstract

Sustainable development is present in almost every aspect of today’s life. The European Green Deal is characterized by a holistic approach that covers both energy sectors and other spillovers for European Union countries. Implementing the European Green Deal requires many different activities in three main areas. In the countries of the European Union, policies are being implemented to reduce the negative impact of economic activity on the natural environment, because it also affects human health and may even threaten the vitality of some populations. In this article, the research conducted was aimed at identifying actions taken by businesses in order to implement the guidelines of the European Green Deal and the factors hindering and motivating the implementation of eco-changes. It is a program that should be implemented in countries and visible in the activities of enterprises. However, what is its real impact on the pro-ecological and pro-social activities of enterprises? Answers to the listed questions were obtained on the basis of the opinion of an inter-national group of professionals. The study is international, and is a comparative analysis. Operational activities undertaken by businesses in order to implement the guidelines of the European Green Deal and of environmental protection, as well as factors hindering and motivating the implementation of environmental changes, were identified and then verified in the study.