The Characteristics of Customer Satisfaction and Subscription Service Usage
Author:
Affiliation:
1. Associate Professor, Faculty of Commerce, Fukuoka University, Japan
Publisher
Japan Marketing Academy
Subject
General Earth and Planetary Sciences,General Engineering,General Environmental Science
Link
https://www.jstage.jst.go.jp/article/marketing/41/3/41_2022.004/_pdf
Reference19 articles.
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2. Bolton, R. N., & Lemon, K. N. (1999). A dynamic model of customers’ usage of services: Usage as an antecedent and consequence of satisfaction. Journal of Marketing Research, 36(2), 171–186. doi: 10.1177/002224379903600203
3. Campbell, J. D. (1990). Self-esteem and clarity of the self-concept. Journal of Personality and Social Psychology, 59(3), 538–549. doi: 10.1037/0022-3514.59.3.538
4. Danaher, P. J., & Rust, R. T. (1996). Indirect financial benefits from service quality. Quality Management Journal, 3(2), 63–75. doi: 10.1080/10686967.1996.11918728
5. ICT Research & Consulting Inc. (2020). Teigakusei ongaku haishin service riyou doukou ni kansuru chousa. ICT Research & Consulting Inc. Retrieved from https://ictr.co.jp/report/20201113.html/ (August 30, 2021).(ICT総研(2020).「2020年 定額制音楽配信サービス利用動向に関する調査」『ICT総研』)(In Japanese)
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