Value Creation in the Business Curriculum: A Tale of Two Courses

Author:

Weinstein Art,Barrett Hilton

Publisher

Informa UK Limited

Subject

Business, Management and Accounting (miscellaneous),Education

Reference30 articles.

1. Ackerman, L. (2000). Identity is destiny: Leadership and roots of value creation. San Francisco: Berrett-Koehler.

2. Anderson, B. (1997). A customer analysis course for the marketing curriculum. Journal of Marketing Education, 19(2), 2-16.

3. Anderson, S. (1999). The globally competitive firm: Functional integration, value chain logistics, global marketing, and business college support. Journal of Global Competitiveness, 7(1), 36-47.

4. Anderson, S. (2000). The globally competitive firm: Functional integration, value chain logistics, global marketing, and business college strategic support. Competitiveness Review, 10(2), 33-45.

5. Association to Advance Collegiate Schools of Business (AACSB) International. (2006). Eligibility Procedures and Accreditation Standards for Business Accreditation. Retrieved January 10, 2006, from http://www.aacsb.edu/accreditation/business/STANDARDS.pdf

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