A Tear in the Iron Curtain: The Impact of Western Television on Consumption Behavior
Author:
Publisher
MIT Press - Journals
Subject
Economics and Econometrics,Social Sciences (miscellaneous)
Link
http://www.mitpressjournals.org/doi/pdf/10.1162/REST_a_00522
Reference35 articles.
1. Good-Bye Lenin (or Not?): The Effect of Communism on People's Preferences
2. Private Profits and Public Health: Does Advertising of Smoking Cessation Products Encourage Smokers to Quit?
3. A Simple Theory of Advertising as a Good or Bad
4. The Evolution of Brand Preferences: Evidence from Consumer Migration
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