Value creation or value destruction: Conceptualizing the experiential nature of <scp>value‐in‐use</scp>-Reference-Cited by-同舟云学术

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Value creation or value destruction: Conceptualizing the experiential nature of value‐in‐use

Published:2022-03-02 Issue:3 Volume:21 Page:583-601
ISSN:1472-0817
Container-title:Journal of Consumer Behaviour
language:en
Short-container-title:J of Consumer Behaviour

Author:

Abid Muhammad Farrukh¹^ORCID,Shamim Amjad²^ORCID,Khan Zaheen³^ORCID,Khan Imran⁴^ORCID

Affiliation:

1. Department of Management & Humanities Universiti Teknologi PETRONAS Seri Iskandar Malaysia

2. Department of Management & Humanities, Institute of Self‐Sustainable Building Universiti Teknologi PETRONAS Seri Iskandar Malaysia

3. Department of Statistics Federal Urdu University of Arts, Sciences & Technology Islamabad Pakistan

4. Department of Marketing, College of Business Administration Prince Sultan University Riyadh Saudi Arabia

Funder

Yayasan UTP

Publisher

Wiley

Subject

Applied Psychology,Social Psychology

Link

https://onlinelibrary.wiley.com/doi/pdf/10.1002/cb.2033

Reference111 articles.

1. Quality and Competition

2. Market orientation and performance in service firms: role of innovation

3. Consumer interaction with cutting-edge technologies: Implications for future research

4. Employee Motivation to Co-Create Value (EMCCV): Construction and Validation of Scale

5. Implementing ‘cleanliness is half of faith’ in re-designing tourists, experiences and salvaging the hotel industry in Malaysia during COVID-19 pandemic

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