Consumer satisfaction as a process
Author:
Publisher
Wiley
Subject
Marketing,Applied Psychology
Reference71 articles.
1. Consumer Dissatisfaction: The Effect of Disconfirmed Expectancy on Perceived Product Performance
2. Selected Determinants of Consumer Satisfaction and Complaint Reports
3. Situational Variables and Consumer Behavior
4. Materialism: Trait Aspects of Living in the Material World
5. Images of Ourselves: The Good Life in Twentieth Century Advertising
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