Pulling together: Does supplier digital transformation affect customer risk‐taking capability?

Author:

Liu Qinghan1,Ren Zongqiang2ORCID,Liu Qiuzi3ORCID

Affiliation:

1. School of Business Wenzhou University Wenzhou China

2. Wenzhounese Economy Research Centre Wenzhou University Wenzhou China

3. Wenzhou Polytechnic Wenzhou China

Abstract

AbstractThis study explores the impact of supplier digital transformation on customer risk‐taking capability and further explores its impact mechanism in China using A‐share listed companies from 2010 to 2020. The empirical results indicate that the supplier digital transformation mechanism test has a significant and positive impact on the risk‐taking capability of customers. They reveal that supplier digital transformation improves the risk‐taking capability of customers by easing customer financing constraints and driving customer product innovation. Additionally, the results of the heterogeneity test indicate that supply chain relationships play a moderating role in the impact of supplier digital transformation on customer risk‐taking.

Funder

National Social Science Fund of China

Wenzhou University

Publisher

Wiley

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