Affiliation:
1. Department of Business Administration, Lecturer of Business Administration, University of Kyunghee, 26 Kyungheedae-ro, Dongdaemun-gu, Seoul 02447, Republic of Korea
Abstract
Recently, many artificial intelligence speakers have been released on the market worldwide. However, the AI speaker thinks autonomously, which is a characteristic of AI. There seems to be no element to talk about. Even answering the question of this study and saying, “It’s not like an artificial intelligence speaker, it’s like a slightly advanced Internet-connected radio.” To determine the difference between these released technologies and users’ expectations in detail, we tried to analyze whether the quality and value of artificial intelligence speakers affect the positive (+) effect on use and user satisfaction. Finally, we tried to determine if it comes with user benefits. As a result of analyzing DeLone and McLean’s IS SUCCESS model, it was found that the information quality provided by the artificial intelligence speaker is used, but it is difficult to deliver satisfaction, but the service and system quality deliver user satisfaction. Moreover, it was found that perceived pleasure had no positive effect on the use or user satisfaction. It is necessary to upgrade to a level that can provide information providing quality and enjoyment that users can perceive. This means that it is a system with built-in voice recognition to answer questions connected to the Internet.
Subject
Human-Computer Interaction,General Social Sciences,Social Psychology
Cited by
2 articles.
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