CONSUMER SPENDING ON DESIGNER JEANS: A CLASSICAL CONDITIONING MODEL-Reference-Cited by-同舟云学术

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CONSUMER SPENDING ON DESIGNER JEANS: A CLASSICAL CONDITIONING MODEL

Published:1984-06 Issue:2 Volume:8 Page:145-151
ISSN:0309-3891
Container-title:Journal of Consumer Studies and Home Economics
language:en
Short-container-title:J Con Stud Home Econ

Author:

LENNON SHARRON J.

Publisher

Wiley

Subject

Marketing,Public Health, Environmental and Occupational Health,Economics and Econometrics,Applied Psychology

Link

http://onlinelibrary.wiley.com/wol1/doi/10.1111/j.1470-6431.1984.tb00423.x/fullpdf

Reference21 articles.

1. 1. Puritan Fashions: Trying to protect a bonanza built on designer jeans . Business Week, 1980 , 63 -64 .

2. 2. Puritan Fashions: A little chic goes a long way . Financial World, 1979 , 18 -19 .

3. 3. P.A. Ashinger (1981 ) A promotional success story: Designer jeans. Paper delivered to the ACPTC Central Region.

4. 4. Derriere cri . Forbes, 1982 , 50 .

5. 5. Puritan Fashions (1979 ) Op. cit..

Cited by 3 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Toward a Model of the In-Store Purchase Decision Process: Consumer Use of Criteria for Evaluating Women's Apparel;Clothing and Textiles Research Journal;1990-01

2. SOCIAL COGNITION AND THE STUDY OF CLOTHING AND HUMAN BEHAVIOR;Social Behavior and Personality: an international journal;1988-01-01

3. Consumer spending on designer jeans: an operant conditioning interpretation;Journal of Consumer Studies and Home Economics;1985-06

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