Affiliation:
1. SnT ‐ Interdisciplinary Center for Security, Reliability and Trust University of Luxembourg Luxembourg
2. Bayes Business School (formerly Cass) Hoover Institution at Stanford University and CEPR London
3. Department of Finance University of Luxembourg Luxembourg
Abstract
AbstractThis paper analyzes the sales of 875,389 art nonfungible tokens (NFTs) on the Ethereum blockchain to identify the key determinants influencing NFT pricing and market dynamics. We find that market liquidity and trade volume are strong predictors of NFT prices. Contrarily, social media activity negatively correlates with prices. Introducing an artist ranking system, our study reveals a “superstar effect”, with a few artists dominating sales, and herding behaviour within the NFT market.