Augmenting the urban place brand – On the relationship between markets and town and city centres-Reference-Cited by-同舟云学术

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Augmenting the urban place brand – On the relationship between markets and town and city centres

Published:2020-08 Issue: Volume:116 Page:642-654
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

Alexander Andrew,Teller Christoph^ORCID,Wood Steve

Publisher

Elsevier BV

Subject

Marketing

Reference70 articles.

1. The boundary spanning of managers within service networks;Alexander;Journal of Business Research,2016

2. Consumer attitudes toward marketing and consumerism;Barksdale;Journal of Marketing,1972

3. Translating questionnaires and other research instruments: Problems and solutions;Behling,2000

4. Salesperson learning, organizational learning, and retail store performance;Bell;Journal of the Academy of Marketing Science,2010

5. Retail management. A strategic approach;Berman,2010

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