Turn up the volume if you’re feeling lonely: The effect of mobile application sound on consumer outcomes

Author:

Mayor Poupis Lauren,Rubin Dan,Lteif Lama

Publisher

Elsevier BV

Subject

Marketing

Reference117 articles.

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3. Alsever, J. (2019, September 9). “Jingles All the Way: How Sonic Branding Is Helping Companies Get Heard in the Voice Computing Age”. Retrieved December 2019, from https://fortune.com/2019/09/07/sonic-branding-logo-audio-sound-mastercard/.

4. Alves, V. & Licínio, L. (2011). Guidelines for Sound Design in Computer Games. In M. Grimshaw (Ed.).Game Sound Technology and Player Interaction: Concepts and Developments (pp. 362-383). IGI global.

5. A pattern language for sound design in games;Alves,2010

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