Corporate citizenship: Challenging the corporate centricity in corporate marketing-Reference-Cited by-同舟云学术

Corporate citizenship: Challenging the corporate centricity in corporate marketing

Published:2021-07 Issue: Volume:131 Page:686-699
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

Andersen Sophie Esmann,Johansen Trine Susanne

Publisher

Elsevier BV

Subject

Marketing

Reference74 articles.

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