The effectiveness of market orientation in the logistic industry: A focus on SMEs in an emerging country
Author:
Publisher
Elsevier BV
Subject
Multidisciplinary
Reference164 articles.
1. Trends in third party logistics–the past, the present & the future;Premkumar;Int. J. Logist. Res. Appl.,2020
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3. The impact of market orientation on the development of relational capabilities and performance outcomes: the case of Russian industrial firms;Smirnova;Ind. Market. Manag.,2011
4. Relational capabilities in market orientation to improvement of performance outcomes in SMEs;Shafei;Int. J. Bus. Perform. Manag.,2014
5. Market orientation, marketing capabilities, and firm performance;Morgan;Strat. Manag. J.,2009
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