The internationalization of service firms: A comparison with the manufacturing sector-Reference-Cited by-同舟云学术

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The internationalization of service firms: A comparison with the manufacturing sector

Published:1992-01 Issue:1 Volume:1 Page:39-56
ISSN:0962-9262
Container-title:Scandinavian International Business Review
language:en
Short-container-title:Scandinavian International Business Review

Author:

Buckley Peter J.,Pass C.L.,Prescott Kate

Publisher

Elsevier BV

Subject

General Business, Management and Accounting

Reference53 articles.

1. Do We Need Service Marketing?;Bateson,1977

2. Personalizing the Bank: Key Opportunity in Bank Marketing;Berry;Bank Marketing,1975

3. Service Marketing is Different;Berry;Business,1980

4. The Export Behaviour of Smaller-sized Wisconsin Manufacturing Firms;Bilkley;Journal of International Business Studies,1977

5. Service Multinationals: Conceptualization, Measurement and Theory;Boddewyn;Journal of International Business Studies,1986

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