1. Delighting Customers;Donavan,1994
2. Youjae, A.: Critical Review of Consumer Satisfaction in Review of Marketing, Valerie A. Zeilthaml, ed., American Marketing Association, Chicago, 1991, pp. 68–123.
3. The Behavioral Consequences of Service Quality;Zeithaml;Journal of Marketing,1996
4. Customer Satisfaction, Market Share, and Profitability;Anderson;Journal of Marketing,1994
5. Customer Switching Behavior in Service Industries;Keaveney;Journal of Marketing,1995