The effects of brand relationship quality on responses to service failure of hotel consumers-Reference-Cited by-同舟云学术

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The effects of brand relationship quality on responses to service failure of hotel consumers

Published:2012-09 Issue:3 Volume:31 Page:735-744
ISSN:0278-4319
Container-title:International Journal of Hospitality Management
language:en
Short-container-title:International Journal of Hospitality Management

Author:

Xie Danhong,Heung Vincent C.S.

Publisher

Elsevier BV

Subject

Strategy and Management,Tourism, Leisure and Hospitality Management

Reference71 articles.

1. When good brands do bad;Aaker;Journal of Consumer Research,2004

2. The Effects of Brand Relationship Norms on Consumer Attitudes and Behavior;Aggarwal,2002

3. Consumers’ true brand loyalty: the central role of commitment;Amine;Business Source Complete,1998

4. Structural equation modeling in practice: a review and recommendation;Anderson;Psychological Bulletin,1988

5. The role of emotions in marketing;Bagozzi;Journal of the Academy of Marketing Science,1999

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