Social servicescape’s impact on customer perceptions of the hospitality brand – The role of branded social cues
Author:
Publisher
Elsevier BV
Subject
Strategy and Management,Tourism, Leisure and Hospitality Management
Reference60 articles.
1. The influence of multiple store environment cues on perceived merchandise value and patronage intentions;Baker;J. Mark.,2002
2. Managing the total customer experience;Berry;MIT Sloan Manage. Rev.,2002
3. Servicescapes: the impact of physical surroundings on customers and employees;Bitner;J. Mark.,1992
4. Small details that make big differences: a radical approach to consumption experience as a firm’s differentiating strategy;Bolton;J. Serv. Manage.,2014
5. A model of customer-based brand equity and its application to multiple destinations;Boo;Tour. Manage.,2009
Cited by 16 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. Homestays in China: Mediator effects of brand perception upon host-guest interaction and Tourist behavior intention;Heliyon;2024-04
2. Motivations and expectations in the planned visits to commercial public space post pandemic: A Grounded Theory approach;Journal of Leisure Research;2023-12-07
3. Holisticscape – the extended servicescape to influence tourists’ holistic health. From a systematic literature review to a research agenda;Tourism and Hospitality Research;2023-11-02
4. Metaverse in services marketing: an overview and future research directions;The Service Industries Journal;2023-09-21
5. Social media managers’ customer orientation, service climate and social media followers’ willingness to pay: moderated mediation model with triadic data;European Journal of Marketing;2023-03-10
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3