1. Mass customization: the new frontier in business competition;Pine,1993
2. The four faces of mass customization;Gilmour;Harvard Business Review,1997
3. Implications of mass customization for operations management;Ahlstrom;International Journal of Operations and Production Management,1999
4. Mass customization origins;Duray;International Journal of Operations and Production Management,2000
5. Pine B, Victor B, Boynton, S. Making mass customization work. Harvard Business Review, 1993;71(5):108–19.