Influence of demographics, psychographics, shopping orientation, mall shopping attitude and purchase patterns on mall patronage in India

Author:

Kuruvilla Shelja Jose,Joshi Nishank

Publisher

Elsevier BV

Subject

Marketing

Reference74 articles.

1. Modeling store choice behavior;Aaker;Journal of Marketing Research,1971

2. Media usage, psychographic and demographic dimensions of retail shoppers;Bearden;Journal of Retailing,1978

3. Profiling the recreational shopper;Bellenger;Journal of Retailing,1980

4. Shopping centre patronage motives;Bellenger;Journal of Retailing,1977

5. Usage rate segmentation of the electronic shopper: heavy versus non heavy dollar volume purchasers;Bickle;International Review of Retail, Distribution & Consumer Research,2001

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