Solving the crisis of immediacy: How digital technology can transform the customer experience-Reference-Cited by-同舟云学术

Solving the crisis of immediacy: How digital technology can transform the customer experience

Published:2016-07 Issue:4 Volume:59 Page:411-420
ISSN:0007-6813
Container-title:Business Horizons
language:en
Short-container-title:Business Horizons

Author:

Parise Salvatore,Guinan Patricia J.,Kafka Ron

Publisher

Elsevier BV

Subject

Marketing,Business and International Management

Reference31 articles.

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