Showcasing optimization in omnichannel retailing-Reference-Cited by-同舟云学术

Showcasing optimization in omnichannel retailing

Published:2021-11 Issue:3 Volume:294 Page:895-905
ISSN:0377-2217
Container-title:European Journal of Operational Research
language:en
Short-container-title:European Journal of Operational Research

Author:

Park Jisoo,Dayarian Iman,Montreuil Benoit^ORCID

Publisher

Elsevier BV

Subject

Information Systems and Management,Management Science and Operations Research,Modeling and Simulation,General Computer Science,Industrial and Manufacturing Engineering

Reference32 articles.

1. Understanding consumer’s showrooming behaviour: Extending the theory of planned behaviour;Arora;Asia Pacific Journal of Marketing and Logistics,2017

2. How to win in an omnichannel world;Bell;MIT Sloan Management Review,2014

3. The virtual showcase;Bimber,2006

4. Competing in the age of omnichannel retailing;Brynjolfsson,2013

5. Estimation of potential lost sales in retailers of high-value substitutable products;Derhami,2019

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