Equilibrium anti-counterfeiting strategies with deceptive counterfeits: Proactive, reactive, or instantaneous?

Author:

Bian Junsong,Liang Suzhen,Liu Yunchuan,Zhao Xuan

Publisher

Elsevier BV

Reference82 articles.

1. Addison, G. (2018). Top five reasons why counterfeit goods are getting harder to spot. https://www.ipwatchdog.com/2018/06/26/top-5-reasons-counterfeit-goods-getting-harder-spot/id=98645/.

2. The market for “lemons”: Quality uncertainty and the market mechanism;Akerlof,1978

3. Amazon. (2019). Amazon launches new tools that allow brands to proactively fight counterfeiting. By Sarah Perez. TechCrunch. https://techcrunch.com/2019/02/28/amazon-launches-new-tools-that-allow-brands-to-proactively-fight-counterfeiting/.

4. Amazon. (2021). Amazon releases its first Brand Protection Report. https://www.aboutamazon.com/news/company-news/amazon-brand-protection-report.

5. Environmental taxes and first-mover advantages;Bárcena-Ruiz;Environ. Resour. Econ.,2006

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