Author:
Wan Qin,Yang Shilei,Shi Victor,Qiu Martin
Subject
Industrial and Manufacturing Engineering,Management Science and Operations Research,Economics and Econometrics,General Business, Management and Accounting
Reference49 articles.
1. Mobile ad effectiveness: hyper-contextual targeting with crowdedness;Andrews;Market. Sci.,2015
2. Targeted pricing, consumer myopia and investment in customer-tracking technology;Baye;Dice Discussion Papers,2014
3. Should mobile marketers collect data other than geo‐location?;Baye;Scand. J. Econ.,2019
4. Competitive mobile geo targeting;Chen;Market. Sci.,2017
5. Bertrand-Edgeworth duopoly with unit cost asymmetry;Deneckere;Econ. Theor.,1996
Cited by
7 articles.
订阅此论文施引文献
订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献