Business modelling with UML: the implementation of CRM systems for online retailing

Author:

Wilcox Pauline A,Gurău Călin

Publisher

Elsevier BV

Subject

Marketing

Reference41 articles.

1. Alhir, S.S., 1998a. Applying the Unified Modelling Language (UML). http://home.earthlink.net/∼salhir/applyingtheuml.html.

2. Alhir, S.S., 1998b. The foundation of the Unified Modelling Language (UML). http://home.earthlink.net/∼salhir/thefoundationoftheuml.html.

3. ArgoUML. http://argouml.tigris.org/.

4. Bacuvier, G., Peladeau, P., Trichet, A., Zerbib, P., 2001. Customer lifetime value: powerful insights into a company's business and activities. http://www.bah.com/viewpoints/insights/cmt_clv_2.html.

5. Booch, G., 2001a. Quality software and the Unified Modelling Language. http://www.rational.com/products/whitepapers/285.jsp.

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