Positive scarcity effect of virtual product position in hunger marketing situation based on the model of psychological ownership and relative deprivation

Author:

Zhao Yang,Wu Yongchao,Aarthy S.L.,Gopinath M.P.

Publisher

Elsevier BV

Subject

Psychiatry and Mental health,Clinical Psychology,Pathology and Forensic Medicine

Reference28 articles.

1. Water-energy-food nexus in the Arab region;Alfarra;Water, Sustainable Development and the Nexus: Response to Climate Change.,2019

2. Social capital as a coping mechanism for seasonal deprivation: The case of the Monga in Bangladesh;Bakshi;Empirical Economics,2019

3. Equilibrium of the food marketing system: A debate of an ethical consumption performance based on alternative hedonism;Barboza;Food Ethics.,2019

4. Reconciling not eating meat and masculinity in the marketing discourse for new food alternatives;Bogueva,2019

5. Hunger and food well-being: Advancing research and practice;Bublitz;Journal of Public Policy & Marketing,2019

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